Alok’s 2020 Predictions

The CEO of Prophix smilingAlok Ajmera Jan 27, 2020, 3:24:00 AM

My favourite time of year (for work) is from 8 pm on New Year’s Eve to 8 am January 2nd. This is the time when 2019 is put to bed and I can reflect on the year that was and consider what this new decade will mean to Prophix people, finance professionals and the CPM market as a whole.  I only see upside for customers and vendors alike!

CPM is going to be faster, easier and more intuitive than ever before. In 2019, we saw the emergence of exciting new technologies such as artificial intelligence (AI) and natural language processing (NLP), and more. These advancements have improved data security, decision-making speed and accuracy, and employee output and training (TechRepublic).

This year, I expect to see further developments in the field of artificial intelligence, further expanding the capabilities available to finance professionals. Without further ado, let’s review four predictions for 2020 and how they will affect your business.

Prediction #1: The CPM market will continue to see rapid growth

In the last decade, businesses have grown increasingly unsatisfied with the reporting tools available in their ERP solutions, and many finance departments are turning to Excel to gain the flexibility they desire. However, spreadsheets are a time-consuming and error-prone solution, making them less than ideal for growing organizations. 

In the mid-market, many companies are adopting CPM tools, which are now offering the added benefits of artificial intelligence (AI). CPM software makes planning and reporting far easier for these organizations, while also remaining cheaper than traditional ERP solutions – reducing the pain felt by end-users.

Prediction #2: 2020 will be the year of the cloud

As mid-market organizations look to innovate their corporate finance structure, we will start to see a shift in the industry towards a broader view of the business that incorporates people, processes, and business objectives into new AI-powered CPM software in a cloud environment. This shift mirrors the revolution that’s taking place in the FP&A space. 

Automated CPM software has shifted from a mature on-premise offering to a cloud solution. New solutions built or architected as cloud services are easier to use and maintain. They also offer the latest features when compared with previous generations of on-premise software. Cloud software also offers unique advantages to an on-premise solution, such as not having to rely on the IT department to make changes, fixed vs. variable costs, the ability to easily scale the business (i.e., compute power and storage), as well as having access to the latest and greatest in technological improvements. 

As mobile capabilities and AI adoption continue to evolve in enterprise management systems, including the Office of the CFO, it only makes sense for mid-market organizations to transition directly to a cloud platform to experience these immense benefits.

Prediction #3: Artificial intelligence will be a game-changer for CPM

In the past decade, organizations have become inundated with data. Yet, many companies have not scaled their data analysis teams to match this influx. Those finance teams who can effectively and quickly crunch the most numbers will have a significant competitive advantage over their peers.

Artificial intelligence brings enormous promise to this need for increased data analysis. CPM users can expect:

  • Time Savings – Through automation and analytics, finance professionals can do away with tedious and time-consuming tasks and can instead focus more on strategic projects that impact the bottom line.
  • Trusted, error-free reports – With AI capabilities, finance teams can rely on accurate data insights in a much quicker timeframe.
  • Forecasting – Predictive analytics offer better returns, allowing companies to act quickly. Finance professionals can investigate the future and base decisions on probable outcomes.

Gartner Advisory Services forecasts that AI-derived business value will reach $3.9 trillion in 2022 (Source). This is an area where we are going to see continued growth as more organizations realize AI can bring enormous value to the Office of the CFO.

Prediction #4: Self-service training will be a huge advantage to CPM solutions

As we’ve already discussed, technological advancements are coming to the Office of the CFO, and they will completely change how we build and monitor reports, expediting and expanding our information gathering capabilities.

Users of CPM software will need to understand how to get the most of these tools and how to best utilize artificial Intelligence technology to monitor data and gather insights.

As such, those users with access to comprehensive training and services will have a huge advantage. Giving companies the ability to self-serve and train their users will help to streamline business practices across the organization.


The start of a new year is the perfect opportunity to plan where you want to take your business in the upcoming 12 months. Many of my predictions touched on the importance of AI in 2020. I expect companies will turn to AI-powered CPM software to automate tasks, freeing up their valuable analysts for more strategic work, and to simplify engagement, increasing utilization of the CPM. The easier it is to use, the more value the application will provide, delivering a greater return on investment.

In summary, my 2020 predictions for the Corporate Performance Management (CPM) space are:

  1. The CPM market will continue to see rapid growth
  2. 2020 will be the year of the cloud
  3. Artificial intelligence will be a game-changer for CPM
  4. Self-service training will be a huge advantage to CPM solutions

Discover how AI Insights uses artificial intelligence to take Prophix One, a Financial Performance Platform, to the next level.

What are your predictions for the CPM space in 2020? Wishing you an amazing 2020!  

The CEO of Prophix smiling

Alok Ajmera

President and CEO, Prophix

A dynamic tech C-suite leader with a passion for building exceptional operating teams, driving customer satisfaction and inspiring colleagues to create positive change, Alok Ajmera joined Prophix in 2004 as a consultant, then advanced through a variety of leadership roles before taking the helm as President and CEO.

Alok is currently responsible for ensuring that every customer, prospective client, partner and employee has a positive, memorable experience with Prophix and its products. Tapping an endless reserve of energy and drive, Alok has guided Prophix to its leadership position as a global financial performance platform for mid-market businesses and overseen the expansion of its cloud business from $0 to $100M+ ARR in 6.5 years.

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